About Us
Texas Hemp Compliance Starts Here.
At C.R.A.F.T. (Cannabis Retailers Alliance for Texas or Cannabis Regulatory Alignment Framework & Training), we’re dedicated to advancing compliance, safety, and professionalism in the Texas hemp industry. Built by seasoned experts, our platform offers practical, up-to-date training to help businesses navigate complex regulations, protect their licenses, and operate with integrity. Whether you’re just getting started or scaling up, we provide the tools and knowledge to stay compliant, informed, and ahead of the curve. Together, we’re shaping a stronger, smarter hemp industry in Texas.
Our Story
CRAFT was born out of a need for clarity, credibility, and community in the Texas hemp industry. Founded by Rhiannon Yard, a seasoned cannabis compliance expert and retail operator, CRAFT brings together decades of experience, a passion for policy reform, and a vision for a more responsible, sustainable hemp marketplace in Texas.
After navigating California’s tightly regulated cannabis industry and launching Hemp Gaia—a licensed hemp retail and manufacturing business in Waco—Rhiannon saw firsthand the challenges that Texas entrepreneurs face. Confusing laws, inconsistent enforcement, and a lack of accessible compliance education were putting good businesses at risk.
So she got to work.
With the support of respected industry leader and policy strategist Jay Maguire, CRAFT was launched as a trusted platform to educate, certify, and empower hemp retailers and manufacturers across the state. Together, they built a system that not only trains business owners and staff, but helps protect the entire industry through ethical standards, political advocacy, and a united voice.
At CRAFT, we believe that compliance doesn’t have to be overwhelming. With the right tools, clear education, and a strong community, Texas hemp businesses can thrive legally, ethically, and sustainably.
Meet The Team
Our Clients
